Q1. From your own experience, name top 2 social media marketing trends brands should focus-on in 2018?
The Top Two Trends in the social media marketing are :
A- Video-Graph:
People do not read long text anymore; you need to deliver your essence
in a short video with text on image. Make your videos short ( less than a
minute ) , attractive and spread them on all your social media
accounts.
B- Social Media used as Customer Service:
More
and more companies are using social media in customer relations and
services and this is an efficient / fast and modern way to provide quick
feedback to customers. You can start developing Message BOTS (robots ) able to provide this service with modern AI (artificial intelligence) in order to simulate a human-like conversation.
Q2. What do you predict for the future of social media?
I consider social media is here to stay, however I predict more problems when it comes to security and user-privacy.
We are living in an exposed world and there is a need to protect oneself by taking care of our online security.
I
predict developed social media services with Augmented Reality tools
and applications and I also foresee a drop in Facebook users due to
privacy problems.
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If you had different views than mine, I would gladly love to hear them on my personal twitter.
Social Media Expert
source of the interview :
http://www.rightservice.net/hear-from-the-experts